You can modify the "em" tag too. This sets the font to be both italic and bold.
This forces text in the "strong" tags to be all in uppercase.
This page was made to look this way by putting the following between the <head> and </head> tags:
<style type="text/css"> em { font-style: italic ; font-weight: bold ; font-size: 200% ; } strong { text-transform: uppercase ; font-weight: bold ; font-size 200% ; } h1 { text-transform: lowercase ; } </style>